Happy Friday!

The following was taken from a Facebook video on 5/26/23.

Happy Friday, friends. I get to come to you from downtown Summerville. I'm sitting on the porch of one of my listings on South Magnolia. This property is special. It is quite historic. It was built around 1880 and I am honored to be able to represent the seller on this property. So oddly or ironically, an agent from out of our area had called me and said that she's got some buyers that are interested in this house. And she had a busy week, it's end of school activities, just personal things going on.


She probably really wouldn't be able to get over here until Friday or Saturday this week to show the property. But the clients were very interested. "No problem." I told her, "I'm right around the corner. I will be happy to go and show the property." So that's what I've done to date is represent my seller/client, but allow other folks to come through.


Our team does a fantastic job of that with hosting open houses. I'll tell you, we really do a good job of blending a lot of conventional means of marketing in with online marketing as well, retargeting ads and such on Google and on social media. But we still very much... And we never stopped hosting open houses. There are quite a few agents, I'll tell you, they never host them in their listings and they certainly didn't do it in the last couple of years when things were moving on the market so fast.


But I do believe to get the highest and best offer that open houses do work. In fact, I have sold a personal home, a agent friend of mine hosted an open house in one of my properties, my personal home's in Mount Pleasant years ago, and it's sold through an open house. And so I do believe in these conventional means of marketing.


So the marketplace has been strong that interest rates have gone up just here in the last week, about three... Oh, I'm sorry, 0.375% increase in interest rates, which is a bit scary. Those that qualified even a couple of weeks ago, a month ago, they're having to re-qualify under this higher interest rate. They do fluctuate. So if today's rate doesn't suit you just hang tight for a moment and it won't take it long before, hopefully, it'll adjust back down.


But that is having an effect on our buying activity right now. It is constantly changing and the inventory is still very low for the buyer demand that is out there. So we are having to do a lot of marketing for our listings. I am holding a lot of listings right now and strong marketing campaigns behind them.


There are buyers still migrating. In fact, the folks that looked at this property today are not from the Charleston area originally. They are migrating here from out of the state. And so we get a lot of that still happening. So if you know of anybody that's ready to list this spring, I really encourage you now is the time to do it. If we start the conversation now, we can get on the market in June, which will put us into about a July, early August close date.


We really don't want to push it past that very much because we really want to capitalize on this busy selling season that we're having here in the low country. If I can be of any resource to you, give me a call. I'm hardworking and I'm honest in my business practices, and I have an incredible team that supports my efforts as well.


Happy to help in any way. Make sure to stay connected to me at at thatscrealestatechick. And as always, my phone number on all of my marketing is 843 297-1935 and it leads directly to me and I'd be honored to assist. Have a great weekend.

That SC Real Estate Chick's Blog

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